This report analyses consumers that answered ''Wearables (e.g. smart watch, health / fitness tracker)'' to the multi-pick question ''Which of the following electronic devices does your household own?''.
With it, you get a comprehensive overview of smartwatch owners in Vietnam: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark smartwatch owners in Vietnam (''target audience'') against the average Vietnamese onliner, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey.