This report analyses consumers that answered ''Environmentally friendly packaging (e.g. recyclable, avoid plastic)'' to the multi-pick question ''Out of the following, which are the most important aspects when choosing your food?''.
With it, you get a comprehensive overview of consumers avoiding plastic waste in Vietnam: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark consumers avoiding plastic waste in Vietnam (''target audience'') against the average Vietnamese onliner, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey.