Overview

• Internet economy size SEA 2023, by country
• GMV of the internet economy in Vietnam 2015-2025
• GMV of the internet economy Vietnam 2023, by sector
• E-commerce market volume SEA 2022-2030, by country
• E-commerce share of retail sales in Vietnam 2015-2022

Key indicators

• E-commerce market value in Vietnam 2014-2023
• Yearly growth of e-commerce revenue Vietnam 2016-2023
• Average annual revenue per e-commerce user on consumer goods 2019-2022
• Number of e-commerce users in Vietnam 2018-2022
• Number of e-commerce sites in Vietnam 2018-2022, by type
• Share of enterprises using e-commerce channels to sell products Vietnam 2019-2022

E-commerce segments

• Consumer goods e-commerce spending in Vietnam 2023, by category
• Consumer goods e-commerce spending growth in Vietnam 2023, by category
• Online travel and tourism e-commerce spending Vietnam 2023, by category
• Online travel and tourism spending growth in Vietnam 2023, by category
• Digital media spending in Vietnam 2023, by category
• Digital media spending growth in Vietnam 2023, by category

E-commerce platforms

• E-commerce platform revenue share in total e-commerce revenue Vietnam 2020-2023
• Penetration rates of e-commerce channels among consumers Vietnam Q2 2024
• E-commerce platforms market share based on GMV Vietnam Q1 2024
• GMV of main e-commerce platforms Vietnam Q1 2024
• Revenue of Shopee Vietnam Q1 2024, by category
• Revenue of TikTok Shop Vietnam Q1 2024, by category
• Revenue of Lazada Vietnam Q1 2024, by category

E-commerce logistics

• Popular shipping methods used by e-commerce businesses in Vietnam 2022
• Revenue of express delivery services Vietnam 2021-2030
• Leading express delivery companies by market share Vietnam 2023
• Leading express delivery service providers based on revenue Vietnam 2023

Consumer behavior

• Share of population making online purchases Vietnam 2024, by gender
• Leading e-commerce categories in Vietnam 2022
• E-commerce usage intention Vietnam 2022
• Main factors that influence online purchases in Vietnam 2022
• Channel preference for online shopping Vietnam 2019-2022
• Average retention time of consumers on e-commerce platforms 2023
• Leading e-commerce payment methods in Vietnam 2022
• Preferred online shopping return method Vietnam 2023

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